Djuca Rei de Badju WOW - The music promoter who revolutionized the Cape Verdean arts scene in the United States

From an early age, Djuca embarked on a day of tireless work, starting with a salary of $1.60/hour upon arriving in the United States in 1969, while still at school age. Son of Cape Verdean parents, his life story and determination served as the foundation for his future career in the world of music.

Djuca's passion for the artistic scene began when he took Mino de Mama to Brava Island in 1974, a crucial moment that awakened in him a vocation for promoting artists. Together with his brother Tui, who had a dance space at Dante Club, they began organizing the first parties there, with Ivo and Josezinho, establishing an initial milestone in their career.

Over the years, Djuca WOW has brought a constellation of Cape Verdean music talents to American stages, including names such as Bana, Paulino Vieira, Tito Paris, Leonel Almeida, Cesaria Évora, Assol Garcia, Nho Nany, Breca and many others. Its influence was not just limited to artists residing in Cape Verde, but extended globally by bringing in international artists such as Tulipa Negra Holanda, Rabelados and renowned groups such as Abel Djassi, Os Tubarões, Financon, Tabanka Djazz, Livity and Bulimundo, having Bingo Hall in Rhode Island with those of the main stages.

His parties and concerts were held in several states, ranging from Massachusetts, Rhode Island, New Jersey, New York to Connecticut. In addition, Djuca organized events with renowned artists such as Cabo Verde Show and Cantam 2000, standing out for bringing Gil Semedo, Jorge Neto, Bonga, Jaqueline and other prominent names.

Among her many accomplishments, one of the most notable was bringing Cesária Évora, Cape Verde's legendary "Barefoot Diva," to the United States. Djuca was responsible for bringing her seven times to enchant the American public with her unique and captivating voice, highlighting the richness of Cape Verdean music. Évora, internationally recognized for her melodic voice and deep connection with Cape Verde's musical heritage, was a centerpiece at the parties and concerts organized by Djuca.

Not just a promoter, Djuca had his own band, Les Angels, which regularly put on memorable events and performances. Among his countless achievements, the unforgettable party with Norberto Tavares stands out.

Djuca Rei de Badju WOW is recognized as a visionary in music promotion, uniting cultures and bringing a piece of the vibrant Cape Verdean music scene to the heart of the United States. Its history and legacy echo as a living testimony to the richness and diversity of Cape Verde's music.

…. Continues in the coming weeks